Ripple’s RLUSD is all set to launch on December 17, aiming to disrupt the $200B market
Key Takeaways:
- Global RLUSD Launch: Ripple’s U.S. dollar-backed stablecoin RLUSD debuts December 17 on XRP Ledger and Ethereum, targeting key international markets.
- Regulatory Backing: RLUSD launches under NYDFS approval, with Ripple emphasizing compliance as a competitive edge.
- Market Competition: Ripple enters the $200 billion stablecoin sector, challenging giants like Tether (USDT) and Circle’s USDC.
Ripple, the digital payment giant, has announced that its U.S. dollar-backed stablecoin, RLUSD, will officially launch on December 17. The stablecoin will be available on the XRP Ledger and Ethereum blockchain, serving markets across the Americas, the U.K., the Middle East, and Asia-Pacific.
The launch follows final regulatory approval from the New York Department of Financial Services (NYDFS), which granted Ripple the green light to transition RLUSD from its testing phase to a full-scale rollout.
The stablecoin will be accessible on platforms like Uphold, MoonPay, Bitso, Bullish, Mercado, and CoinMENA.
Regulatory Gold Standard
Ripple CEO Brad Garlinghouse highlighted that RLUSD was intentionally developed under NYDFS’s limited purpose trust company charter, which he described as the “regulatory gold standard” in the global financial industry.
Stablecoins like RLUSD play a critical role as a bridge between the digital asset economy and traditional financial systems, providing price stability that facilitates settlements in both blockchain-native and real-world transactions.
Institutions increasingly leverage stablecoins for cost-efficient cross-border payments amid growing regulatory clarity worldwide.
Global Expansion, U.S. Challenges
While RLUSD is expected to benefit from U.S. stablecoin regulations in the future, however:
- the token will not initially be available in Europe due to Ripple’s pending compliance with the EU’s Markets in Crypto-Assets (MiCA) framework. The absence of European licenses could delay adoption in the region for months.
- Ripple’s entry into the $200 billion stablecoin market puts it in competition with major players like Tether (USDT), which dominates with a $140 billion market cap, and Circle’s USDC, already integrated into platforms like Coinbase.
Early Challenges and Advisory Board
Ripple CTO David Schwartz cautioned that RLUSD could face supply shortages during its initial rollout, potentially leading to demand-driven price volatility.
He urged investors not to speculate on the stablecoin as an opportunity for quick gains, saying, “Please don’t FOMO into a stablecoin. This is not an opportunity to get rich.”
Ripple has bolstered its efforts by appointing two prominent figures to its stablecoin advisory board: Raghuram Rajan, former Governor of the Reserve Bank of India, and Kenneth Montgomery, former COO of the Federal Reserve Bank of Boston. They join an advisory team that includes Ripple co-founder Chris Larsen and former FDIC Chair Sheila Bair.
A Transformative Moment for Ripple
As Ripple prepares to launch RLUSD, the move marks a significant step in bridging blockchain technology with traditional finance. However, its success will depend on navigating regulatory landscapes, building market trust, and competing with established industry leaders.
The launch could redefine Ripple’s role in the evolving digital payment ecosystem while setting the stage for greater adoption of stablecoins worldwide.
